In the past few years, we have noticed a shift in the customers’ buying patterns and behavior when it comes to online shopping. People have started relying on their fellow customers’ reviews and ratings to decide whether they should buy products from particular brands...
An SEO tool is an important marketing element for any business. To ensure the growth of your company, it’s important that you use the best SEO tool that not only delivers results but is easy to use. SEO tools have the power to make or break your business. That’s how...
Video content gets more visibility on search engines, especially on Google. These appear on the Search Engine Result Pages (SERPs) in the form of video carousels. The objective of these video carousels is to ensure that the content gets maximum visibility and both on...
When you are a marketer you don’t have time to plan your holiday plans because all your time gets spent on predicting customer behavior during the holidays. Forecasting customer preferences during the holidays and optimizing the campaigns accordingly is the need of...
How anybody gets noticed? The person has a unique personality and mannerisms, or when he is standing out in some special place where all eyes fall on him quickly. On a SERP, featured snippets are one such place. Featured snippets Featured snippets are the positions...
Some businesses these days decide to design their professional website from scratch because it saves their money and allows them their free will. Although you might be able to save some money indeed, there is no guarantee that your unrestrained designing skills will...