Video content gets more visibility on search engines, especially on Google. These appear on the Search Engine Result Pages (SERPs) in the form of video carousels. The objective of these video carousels is to ensure that the content gets maximum visibility and both on...
When you are a marketer you don’t have time to plan your holiday plans because all your time gets spent on predicting customer behavior during the holidays. Forecasting customer preferences during the holidays and optimizing the campaigns accordingly is the need of...
How anybody gets noticed? The person has a unique personality and mannerisms, or when he is standing out in some special place where all eyes fall on him quickly. On a SERP, featured snippets are one such place. Featured snippets Featured snippets are the positions...
Some businesses these days decide to design their professional website from scratch because it saves their money and allows them their free will. Although you might be able to save some money indeed, there is no guarantee that your unrestrained designing skills will...
More and more frequently, people are getting to websites through means other than traditional search and referral link traffic. This is most notable on mobile platforms where apps direct traffic to content that their users may find interesting. The Google mobile app’s...
Social media is how many people share content on the Internet. Sites like Facebook, Twitter, and Instagram are ideal ways to share content from various websites to a broader audience. Brands and businesses may share content themselves, or they can benefit from social...