Rank Checker

• Here the user can find the basic ranking of the keywords positions across different search engines, locations, and how they ranked over time.
• This section provides results of both Desktop search results and Mobile search results.

 

Filter option:

Filter Button

• Clicking on the “Filter” option on the top right corner of the Rank Analysis section allows users to filter results according to a specific Campaign, Search engine, and location of the user’s choice.

• There is a Mobile icon provided under the filter option. Click on it and choose the User-Agent to get the mobile report.

• The Mobile report helps in tracking the mobile ranking of a particular keyword of a domain. This report will be available for the specific mobile platform(Android or iOS) chosen by the user in the Mobile client settings.

 

KPI selectors:

• Visibility Score KPI selector visually displays "Overall Keywords Visibility Score" for the selected keywords
• Rank Summary KPI selector displays Rank Position & Keyword Count KPI data (Total Keywords, Ranked Keywords, the First page Ranked Keywords, Visibility Score)
• Comparison KPI selector displays the Keyword Count Ranking Status KPI data (Total Ranked, Gained, Dropped, Lost) on Ranking information in the Rank Analysis page
• Keyword Trend KPI selector visualizes the rank trend report (Total Ranked, Gained, Dropped, Lost) by comparing the reports in the date range selected.

 

Overall Keywords Visibility Score:

• The Search Visibility Score measurement shows the current visibility of the keywords (or group) ranking from 1 to 30 on the Google search. For example, keyword ranking on position #1 will have 100% visibility and the keywords ranking on position #30 and above will have 0% visibility.
• Overall Keywords Visibility Score displays the average of the Search Visibility Scores for the total number of filtered keywords by the filter option.
• The Overall Keywords Visibility Score is displayed in the 1st KPI selector and the chart is visible only when there is a minimum of 6 crawl data available for the selected domain.

• The Overall Keywords Visibility Score is also displayed in Rank Position & Keyword Count KPI data.

 

Rank Summary KPI data:

There are four KPIs displayed in the Rank Position & Keyword Count KPI data

• Total Keywords KPI: The total count of keywords displayed in the report.
• Ranked Keywords KPI: The total number of Ranked keywords against the total number of keywords.
• First Page Ranked Keywords KPI: The Total number of keywords ranked in the First page.
• Visibility Score KPI: The Overall Keywords Visibility Score for the keywords.

 

Comparison KPI data:

There are four KPIs displayed in the Keyword Count Ranking Status KPI data

• Ranked Keywords KPI: The total number of Ranked keywords in the total number of keywords displayed in the report.
• Gained Keywords KPI: The total number of keywords that have increased in the position comparing the recent and previous reports.
• Dropped Keywords KPI: The total number of keywords that have decreased in position comparing the recent and previous reports.
• Lost Keywords KPI: The total number of keywords that have lost their position comparing the recent and previous reports.

 

Keyword Trend KPI Data:

Keyword Trend KPI visualizes the rank trend report (Total Ranked, Gained, Dropped, Lost) by comparing the reports in the date range selected.

 

Settings button:

• Clicking on the Setting button allows users to check or uncheck the table header and its content for displaying in the table section.

 

Table section:

• This report provides the preferred URL with the position (ranking of the keyword) for which the keyword is ranked.
• The preferred URL will be provided by the user along with the keyword while setting up a campaign.
• It also provides the tracked URL (alternative URLs) with the position for which the same keyword is ranked.
• Preferred URL is the URL for which the keyword is to be ranked whereas the tracked URL is the alternate URL for which the same keyword is ranked for.
• Position is the ranking of a keyword it has obtained in a particular search engine.
• The previous Position is the ranking of a keyword it has obtained in a particular search engine in the previous crawl of the selected date range.
• Tracked URL position is the ranking of the keyword obtained in a particular search engine for the tracked URL.
• Tracked URL Previous Position is the ranking of the keyword obtained in a particular search engine in the previous crawl of the selected date range for the tracked URL.
• The table also displays search volume for the keyword displayed.
• SV Trend displays the last 12 months Search volume visually as a simple small bar graph for the keyword.
• The Diff (Difficulty) column provides the value-based display of keyword difficulty for the respective keyword.
• The recent month Search volume and Difficulty is displayed for the keywords
• The displayed results can be downloaded in CSV and PDF data formats.